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Thailand discovers wine

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Thailand is known for many things: beaches, Bangkok, streetfood but not wine. And yet it’s a market that’s been in effervescence over the last decade despite the fact the Thai beverage of choice is beer. Once a relatively little known beverage, wine is now regularly served at social functions and is seen as a sign of higher social status among Thais. The industry leader Siam Winery, has had a lot to do with creating a Thai wine culture thanks to its home grown wines adapted to the Thai palate. Imported wines have heavy duties and tax making locally produced wine a more viable option for those special occasions. Emmanuelle Landais visited the Moonsoon Valley vineyard to find out more in this report for a five-part series on Thailand.

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